Impact of Commercialization on Our Culture: with Special Reference to Popular Indian Festivals. Indian Journal of Mass Communication and Journalism (IJMCJ), [S. l.], v. 4, n. 1, p. 27–31, 2024. DOI: 10.54105/ijmcj.E1082.04010924. Disponível em: https://www.journals.latticescipub.com/index.php/ijmcj/article/view/742.. Acesso em: 2 may. 2025.